Branding, Graphic Design, Packaging, Photography
A great new range of food products specifically focussed to appeal to active sports people looking to optimise their nutritional intake whilst leading busy lifestyles. The meals are both nutritionally beneficial and quick to prepare, consumed either hot or cold.
The packaging design needed to have a broad appeal and be functional in terms of clearly showcasing the product and flavour variants. The design ensures the consumer has the key nutritional facts on the front panel so they can select their meal according to their activity requirements.