Branding, Graphic Design, Packaging
Barbour needed packaging for their fragrance range that embodied Barbour’s brand personality and evoked cues of quality and heritage. The bottle shapes chosen were evocative and said everything we wanted them to without them looking like they were trying too hard. When in the hand the tactile bottle and cap feel perfectly matched to express the personality we were looking for. The outer boxes needed to express the same virtues. The iconic quilting effect was applied to both the bottle and the side panels of the outer box. The bottles come in both 100ml and 50ml and are currently on sale in Selfridges.