Specialists at designing brands & packaging for
the drinks & cosmetics industry
We regularly demonstrate providing real added value on all levels of the marketing mix by designing through:
Strategic application and creative ability
Understanding of the challenges and cultural fit
Quality project management
Most importantly - value for money
Blue Nectar’s service is derived from our tried
and tested offer built around the principles of:
We encourage and support our creative team in expanding their horizons, allowing them space in business time to create inspiring and ground breakingcreative work outside of commercial boundaries. They will not be limited in their responses to you.
We understand customers: “Our core vision is to be a creative resource that knows how to appeal to the consumer”, delivering great design solutions across a myriad of sectors.
Brand development and brand activation through regular retail research is at the heart of everything we do. We invest time establishing insight into today’s retail customers, what makes them tick and what behaviours might influence their likelihood to engage with the designs that we deliver.
Using our inquisitive nature, taking all the information available and turning it into a platform that allows us to create effectively.
Acting courageously, approaching every project with gusto.
Acting instinctively and delivering where it counts.
No marketing jargon, just communicating in your language.
We believe in effective creativity
Whilst ‘creativity’ can be a subjective measure, there are many ways to ensure creative quality in terms of communications effectiveness and customer relevance. Aside from ensuring client sign-off of creative briefs, our key quality control process in this regard is to employ creative staff that are dedicated and have substantial category experience.
Whilst there will be a number of creatives who, based on the specific skills required, will work on aspects of a design project, a single senior designer will normally be allocated as brand guardian to any one project to ensure all work is on brief and on brand. The Creative Director will oversee all creative work.
Above all, our creative people have a shared passion for the brands and businesses we work for. This is reflected in their ‘extra mile’ approach to achieving outstanding creative work for our clients.